Content Match in the UK shutdown by Yahoo

Posted by Peter Young
January 14, 2009

{lang: ‘en-GB’} According to a post on the ‘PPC Hero blog‘ it appears that Yahoo are planning to shut down their Content Match network ads in the UK. The Content Match network efffectively was a contextual ad network which displayed Yahoo’s ads based on the contextual relevancy of the page content to the keywords  the [...]

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