Think Insights from Google – power to the people
{lang: ‘en-GB’} As search marketeers, many of us are driven by data. Whether it be campaign configuration or ongoing optimisation of our campaigns, data plays a fundamental part in ensuring campaign success and profitibility. I personally have often been critical of Google and the validity of some of the data they put out particularly to [...]
Does great content really mean great results?
{lang: ‘en-GB’} For those that were down at Brighton SEO, the conversation with regards to Andy Budd’s earlier comments and posts regarding SEO’s was met with a mixed response. In particular the comment from his post below was one of the points that really got me thinking.. So Im going to make a request to [...]
30 Most influential people in UK SEO – The Result
{lang: ‘en-GB’} As many regular readers may remember – and many of you who have Twitter accounts may remember we ran a recent poll on the most influential SEO in the UK. I originally was only going to post my own thoughts on this – however the thought of getting the community involved in this [...]
Attribution modelling – times are a changing
{lang: ‘en-GB’} There used to be a time when as marketeers, us SEO’s sat as a very siloed bunch – but times have changed and continue to change at breakneck speed. SEO techniques are increasingly more sophisticated, and with it the way SEO practioners measure and evaluate campaign success, something we covered during a recent [...]
5 great reasons to come to Sascon and get 12.5% of with Holistic Search
{lang: ‘en-GB’} In advance – I will apologise for the shameless self promotion of this post, however as many of you will know I have been involved with the organisation of the Search, Analytics and Social conference on April 28th along with a number of other organisations including Latitude, Pushon, MediaEdge (WPP), Dont Panic (Event [...]
10 Non-UK Search Professionals you should be following 2010
{lang: ‘en-GB’} This was supposed to be the accompanying post to the post last year, but for a number of reasons (primarily work related) this never got done. This year the work is still there, but I promised myself I would get this done. From the start this isn’t going to include any of the [...]
10 UK Search Marketing people you should be following 2010
{lang: ‘en-GB’} About this time last year, I did a post on 10 search marketing people you should be following on Twitter, which was very well received. Twitter is now a year older – and significantly more popular – and I thought it would be an interesting post to revisit that initial post and include [...]
The Adage 150 – The UK Top 5
{lang: ‘en-GB’} I recently noticed some traffic starting to come though from AdAge albeit from a fairly lowly 700+ position at present which got me thinking as to who my fellow UK search marketeers were within the Adage list – but to be honest playing in the upper echolons of the Adage framework – with [...]
Going to SMX London – Get the lowdown (and 15%) now
{lang: ‘en-GB’} SMX London is approaching … FAST. Despite the fact it only November since the last SMX London, one of the biggest conferences in the UK Search Marketing agenda is taking place between the 18th and 19th of May 2009. Speakers include: Jon Myers – Head of Search – MediaVest Fellow State of Search [...]
Can we expect to see a change in search engine market share
{lang: ‘en-GB’} Yahoo’s market share has been somewhat volatile recently, andaccording to some experts a continuing decline is to be expected, particularly if some reports from the Dow Jones are to be believed. According to a report by the Web Street Journal Yahoo’s share may decline by around another 3% and lose around 12-18% of [...]
Loading ...
