Use of rich snippets expands to shopping results
{lang: ‘en-GB’} Just in time for the big christmas retail push, and Google announce the release of rich snippets for products/shopping results. Interestingly there are two ways to enchance ones product listings for shopping results, which when configured will allow an advertiser to promote aspects such as price, availability and reviews from the Google search [...]
What may Google announce during todays Google Press Event
{lang: ‘en-GB’} Today sees the highly secretive Google Press Event taking place at San Francisco’s Museum Of Modern Art with a number of Google A and B listers in attendance. Marissa Mayer, VP, Search Products & User Experience Johanna Wright, Director of Product Management Ben Gomes, Distinguished Engineer Othar Hansson, Senior Staff Software Engineer There [...]
Decision Engine – More work needs to be done for Bing to compete with Google
{lang: ‘en-GB’} Bing has been on a major push over the last couple of months promoting the Bing decision engine as a viable alternative to Google. Fellow professionals appear to have taken a Marmite stance to Bing, some love it, others hate it myself – I would have to unfortunately sit myself still in Camp [...]
SEO and Rich Snippets – Crucial to your 2010 armoury.
{lang: ‘en-GB’} There are a number of topics being mentioned in the industry, however one of the topics recently which has gained a lot of traction relates to RDF (Resource Description Framework) and Rich Snippets. What markup such as this allows for search marketeers is the ability to provide further information to the search engines. [...]







