Alls well in Google Land – Schmidt out, Page In and Profits Still up

{lang: ‘en-GB’} Today has seen an interesting day in Google Land. Fantastic Q4 figures, and Eric Schmidt stepping down as CEO – things couldn’t have gone better. In all seriousness, the movements at the top could signal some interesting times ahead for Google, with co-founder Larry Page now at the helm. Eric Schmidt will assume [...]

Why SEO is an important facet of Online Public Relations

{lang: ‘en-GB’} I was recently involved in a conversation regarding the best fit for brand reputation as many legacy PR agencies were arguing that this function should be purely a PR activity rather than a combined, holistic approach to brand reputation. I hadn’t really thought more of that conversation until recently, whilst evaluating potential companies [...]