Not provided – coming soon to a Google search engine near you.

March 5, 2012

In a move that will surprise very few SEO’s Google today announced that it will be expanding their SSL privacy rollout to “local domains around the globe”. Ironically for an organisation which doesn’t appear to be as bothered about my privacy when it comes to lining their own pockets – this represents a significant step [...]

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Don’t forget the silver surfers

March 5, 2012

I was interested in reading a piece of resource over the weekend which suggest that round a 5th of all internet users in the UK were 55+, thus making it the largest age segment in the UK at present. This already suggests a 2% increase on the figure recorded just over a year ago and [...]

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SEO is PPC, PPC is SEO

February 16, 2012

There are a couple of ex-colleagues who are going to have a little snigger at the above headline, however the headline hides an interesting manouvre from Google in terms of shaping their PPC inventory moving forward and how these display on site. Sitelinks through PPC have been a recent improvement from Google, and something even [...]

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The Many Uses of Microsoft FrontPage

February 8, 2012

Some of us are old enough to remember the early days of the World Wide Web, when we had to hand-code our websites and there were no such things as ‘grid layouts’ or ‘responsive design’. In this stone age of web development, many companies launched so-called WYSIWYG HTML editors that allowed you to build websites [...]

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Google Search+ – You can lead a horse to water but you can’t make it drink

January 11, 2012

Its a strange use of the above idiom however I have to say it was one of the first things that came into my head having now had the ‘pleasure’ of Google’s new expanded social functionality within the new mainstream Google search results pages. One may suggest I am averse to change, however this couldn’t [...]

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2012 – The year the social graph takes shape

January 4, 2012

2011 was certainly an interesting year for SEO. We saw a number of things impacting our SEO world, from the introduction of the Panda updates, to the removal of keyword data on SSL based searches. 2012 promises to be just as interesting a year, and we have already had SEO drama despite it being early [...]

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Google+ – Come a long way but still a long way to go

January 1, 2012

I’ll be honest, I do try and keep much of what I write on this site UK centric, however I came across this data from Comscore which I found particularly interesting and certainly worth covering in light of recent statistics concerning the continued ‘growth’ of Google+. Of particular note were the following -Google+ is only [...]

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Picasa and Feedburner biggests threats for extinction in 2012

December 29, 2011

We ran a poll for the last couple of months or so asking people in the industry about which Google product they thought would be pulled next. The poll itself was developed following the announcement of the demise of Sidewiki – and a number of options were provided including – Google + – Feedburner – [...]

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Merry Christmas from Holistic Search

December 23, 2011

Its nearing the end of another year, and its been an interesting one both personally and for the blog itself -and to be honest I am looking forward to 2012 with renewed vigour. We have a number of big plans for the site to move it forward and I really look forward to bringing these [...]

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Hotel Comparison ads – more vertical search cut through

December 16, 2011

Its amazing watching how Google is evolving their presence across the search engine landscape. Yesterday we saw Bas’ post on State of Search regarding the continuing takeover of the SERPs with Google+ results, and at the same time we saw the introduction of the Google Comparison ads across the pond on many hotel based search [...]

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