General

5 great reasons to come to Sascon and get 12.5% of with Holistic Search

In advance – I will apologise for the shameless self promotion of this post, however as many of you will know I have been involved with the organisation of the Search, Analytics and Social conference on April 28th along with a number of other organisations including Latitude, Pushon, MediaEdge (WPP), Dont Panic (Event organisers), iSpy [...]

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Which UK Search conference are you going to be attending

Further to the earlier post regarding the must go-to UK search marketing conferences for 2010, we thought it would be interesting to see where readers will be going this year. Our early front runners appear to be that of SES and SasCon – both of whom strangely are the two nearest events in the current [...]

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Manchester SEO group launches new website

For those of you that have met me you will know I am very involved with the Manchester SEO meetup that happens every month along with Ben McKay, David Lindop and Shane Jones.
Given the increasing popularity of the event in only seems right therefore to launch a website for the event – yes a dedicated [...]

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5 UK Search Conferences you should be attending this year

Looking at spending some of your budget this year attending a conference with a particular focus on learning more about SEO, PPC, Social Media or Analytics. Well look no more. Holistic Search have compiled a list of the must go to search conferences in the UK for 2010.
1) SASCon

Date: 28th April 2010
Well I would put [...]

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Merry Christmas and a happy new year from Holistic Search

Its Christmas Eve, and its been a fantastic year for the Holistic Search blog, culminating in the BIMA Best blog nomination and a nomination for the Drum Power 100 to boot.
With 2010 looming plans are already afoot to make the Holistic Search Blog even bigger and better in 2010. More posts, more bloggers and more [...]

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Get 15% of SMX Advanced London in May 2010

Here at Holistic Search we are proud to be blog partners with Search Marketing Expo (aka SMX) London, which will be running from between the 17th and 18th May 2010. As a result we are proud to be able to offer readers 15% off their SMX entrance fee simply by quoting the discount code ‘PETERY010′.

The [...]

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Augmented Reality – A commercially viable tool?

A lot has been made of augmented reality recently, with launches of enhanced street view maps highlighting the fact Google in particular are seriously looking at it as a serious part of their armoury.

So what is augmented reality, according to Wikipedia augmented reality could be described as:
Augmented reality (AR) is a term for a live [...]

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7 reasons why brands fail on Twitter

Twitter has become the new bloggers playground, with Andy Murray (Tennis Player) and even Obama twittering on a fairly regular basis (although I would suggest the Obama postings may become slightly less frequent ). However it has also become a commercial tool recently with brands like ComScore, Dell and even the likes of Oracle [...]

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US08 – Online Marketing moves into the mainstream

I, like many have been following the recent events in the US election, with the fight for the White House. It was therefore interesting to see the influence online has played in the campaign. Two recent articles have really struck a cord as a result.
Firstly, Sage Lewis highlighted the importance of online (and in particular [...]

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Interactive Marketing Show – First presentation down

It has always been one of my goals to start getting more and more on the speaking circuit – something I havent been able to do previously due to the volume of work in previous roles. I was fortunate (some would say unfortunate) to get the opportunity to open my account at the recent Interactive [...]

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