Author Archive
Mobile Search – 7 Top Mobile Paid Search tip
{lang: ‘en-GB’} This is a guest post from Magnus Nilson, Search Marketing Director at Banner Corporation While the year of the mobile seems to have come and gone several times over the past few years, many marketers are yet to fully launch a mobile search campaign. Here’s a checklist to make sure you’re getting a [...]
The Copywriter’s Guide To Writing Great Content
{lang: ‘en-GB’} The following is a guest post by Angie Nikoleychuk, somebody I had the absolute pleasure to meet at the recent Think Visibility conference in Leeds and a fellow member at the SEO Dojo Audiences are fickle. That’s a given. The success of your content ultimately relies on which way the wind of approval [...]
Should you be taking a V.C style approach to your Link Building
{lang: ‘en-GB’} If you work in the digital world you’ll no doubt be aware of V.Cs or Venture Capitalists, to give them their full name. They are the Dragon’s Den style investors who stump up the cash to make budding entrepreneurs digital business ideas come alive. But behind every investment is an understanding of risk, they know that [...]
Transparency is the key to building relationships and a solid business
{lang: ‘en-GB’} As part of the ongoing guest bloggers series on Holistic Search, Rob Weatherhead – Operations Director at Latitude Express explores how transparency within the search marketing sector is key to ongoing success The market for agencies offering search engine marketing over the few years has become increasingly cluttered. Many moons ago when I [...]
Organic Backlinks form Natural Rankings
{lang: ‘en-GB’} As part of the ongoing guest bloggers series on Holistic Search, James Grayson discusses role of link building on natural rankings When meandering through the world of SEO’s ever changing landscape – I am the first to admit, it sometimes becomes easy to lose yourself in the rabbit holes of dis-information and pure [...]
City Agencies vs. Country Agencies – What’s the Difference?
{lang: ‘en-GB’} As part of the ongoing guest post series on Holistic Search, Rhys Wynne compares the experiences of working at a small boutique country agency against that of working in a larger city based organisation A few months ago I decided I had enough of living in North Wales & decided to up sticks [...]
July 2010 BrightonSEO Conference Roundup
{lang: ‘en-GB’} In what surely has to be one of the best value SEO conferences in the country (mostly because it costs absolutely nothing!), BrightonSEO, organised by Kelvin Newman from Sitevisibility, kicked off its 3rd meet up, and second conference on the 23rd July 2010 with a packed crowd – there were seats for 95, [...]
Google Killers? Where will they come from
{lang: ‘en-GB’} If there are two things you can set your watch by in SEO, it’s the launch of a Google Killer each summer, and the time of year when we start talking about how next year is the year when Mobile Internet will finally take off. So here we are, middle of 2010, a [...]
The Implications of SEO Website Structure
{lang: ‘en-GB’} Getting your website structure right, from both a search engine and user point of view, is extremely important. The easier it is for your content to be found, the more likely more people are to find it – it all sounds so simple, right? The importance of website structure stretches beyond the perceived [...]
Can anyone topple Google ?
{lang: ‘en-GB’} By James Hanson As part of our ongoing Guest Post series, James Hanson explores whether Wolfram Alpha can be considered a serious rival to Google Every other week a new search engine gets released and is touted in the “mass media” as a Google rival, but ask anyone to remember the name of [...]
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