Who is the UK’s most influential SEO – Poll

by Peter Young on October 15, 2010 · 59 comments

After a number of queries on Twitter, we have compiled our poll for the most influential SEO in the UK. The criteria was as follows:

  • UK based
  • Works in SEO rather than Social Media or affiliated channels

We will be compiling this list just in November so get your votes in now (You can vote for 3 people at a time)

[poll id=9]

Google+ Comments

{ 57 comments… read them below or add one }

Stuart P turner October 15, 2010 at 10:36 am

I hate to be a pedant Pete but is this an ‘Who is the most influential SEO to other SEOs?’ question or a ‘Who is the most influential SEO in business?’ (or some other third option) as that would definitely sway my vote.

That or money from any of the people on that list.

DM me.

David Goldie October 15, 2010 at 10:46 am

I figured it was agency guys only, however based on that list:


A special mention for an old colleague, who has led the team responsible for over growth over 18 months or so, from 16m to 37m uniques a month (and still growing) at The Guardian…

Job well done Paul…

Becky October 15, 2010 at 11:12 am

Theres my vote placed.

Rob Kerry October 15, 2010 at 12:13 pm

Can you add Al Gore please?

Treatmentsaver October 15, 2010 at 12:21 pm

This is quite a funny list, only heard of a handful.

Funny the guy that took our site to the top of google for laser eye surgery in 3 months is not mentioned.

Does influential not mean those who have influence? May need to re think the list.

Tom Critchlow October 15, 2010 at 12:44 pm

I’m going to spam this shit up mofos!

Eloi October 15, 2010 at 12:46 pm

Lyndon ANtcliff !

Karl Hodgson October 15, 2010 at 1:10 pm

Neil “SEO God” Walker gets my vote!!!

Paul Allen October 15, 2010 at 1:13 pm

I’ve voted for Richard Baxter. He’s my old boss and taught me most of my SEO skills, so to me, he’s had the most influence.


John October 15, 2010 at 1:37 pm

Whos arse do I lick to get on this list?

Peter Young October 15, 2010 at 1:57 pm

May add Barack Obama as well :)

Peter Young October 15, 2010 at 1:59 pm

Thanks Eloi – corrected

Peter Young October 15, 2010 at 2:02 pm

Hi John

That persons arse would be mine :)

malcolm coles October 15, 2010 at 2:29 pm

Please don’t correct Julian Shambles though …

Francis October 15, 2010 at 4:19 pm

Brignall Where are you?

Craig Peters October 15, 2010 at 4:33 pm

Neil Jackson will get my vote, thank you very much!

Lyndon October 15, 2010 at 4:40 pm

I love these lists, they really crack me up.

I Really am chuffed that there are people who think I am worthy of a vote.

And I haven’t even gamed it yet ;)

I don’t recognise one of the names, so I will have to Google him him so he can influence me.

Gareth James October 15, 2010 at 6:21 pm

It’s a pitty Rob is just seen as a Yank now :)

Sloth October 15, 2010 at 6:31 pm

Would you mind linking each person to their blog / company so it makes looking them up easier?

Paul Madden October 15, 2010 at 6:59 pm

Thanks Lyndon I assume that was me then :)

Evert October 16, 2010 at 8:29 am

I’m not from the UK, but just wondering: why isn’t Rob Kerry on the list?

Henry Elliss October 17, 2010 at 3:10 pm

Very confused my the results – they seem to go up and down faster than a spammy search result…

Peter Young October 17, 2010 at 5:12 pm

Rob is based out of the US, otherwise he would have definitely been on the list

Peter Young October 17, 2010 at 5:13 pm


Peter Young October 17, 2010 at 5:13 pm

Think a couple beat you to it !!!

Peter Young October 17, 2010 at 5:16 pm

Hi Henry

We had a couple of problems with some over zealous spamming of the poll – and not from a Paul Madden you will be suprised here.

Trying to remove any obvious automated votes – but to be honest its not that easy to do.

Kind of a shame we feel the need to have to game these

Paul Reilly October 17, 2010 at 6:26 pm

Not everyone on this list is a blogger. Some of us have proper work to do.. You know… Like search engine optimization….. Call me old fashioned ;)

Paul Reilly October 17, 2010 at 6:29 pm

Laser eye surgery…. What sort of a long tail variation is that? ;)

Paul Reilly October 17, 2010 at 6:38 pm

(shudders) I thought that was between you and I Pete. Lol

Peter Young October 17, 2010 at 7:10 pm

Theres no way anyones going to call you old fashioned Paul :)

I did try and get a mishmash of people for this- bloggers and day to day SEO’s – however theres always going to be people who should have been on here – I can think of Nick Garner, Mike Nott for example that perhaps should have been on here.

Peter Young October 17, 2010 at 7:11 pm

Perhaps if you told us who he is – he may have been in :)

SmYsTeRy October 18, 2010 at 9:24 am

If they’re influential, you won’t need to look them up

Matt Sawyer October 18, 2010 at 10:38 am

Is willing to sell his vote to the highest bidder :)
Or for a pint at the next London SEO

John Colley October 18, 2010 at 4:37 pm

I don’t think I know any and therefore will sit back and wait for offers for my vote!
On a serious note – a twitter link would be very interesting from a network building and sharing prospective?
I am keen to see social media develop over here – the US seem to have a long head start on practice and market impact.

Peter Young October 18, 2010 at 4:42 pm

How much do you want Matt – mine, Jon M and Lisa’s votes are looking fairly poor :)

Peter Young October 18, 2010 at 4:44 pm

Hi John

I will be including all social contact details (ie websites, twitter handles etc) with the main post which will be done on the poll completion (which was mean to be end of October but given the amount of handling needed to manage this it may have to come forward

CowJam October 19, 2010 at 4:34 pm

Maybe one who can spell “influential”?

CowJam October 19, 2010 at 10:07 pm

Who is the UK’s most influential SEO? CowJam

Peter Young October 20, 2010 at 8:54 am

Thanks Cowjam – Hadnt noticed that. Thanks for the heads up

Andy October 20, 2010 at 3:14 pm

I don’t know how we’re meant to measure most influential. From the names I recognise, it seems to be more of a case of who’s best at self-promotion (which is not the same thing). Having a chat with some of them, or just reading their blogs, would quickly diminish the (often self-given) titles of SEO guru.

Peter Young October 20, 2010 at 4:14 pm

Hi Andy

I would suggest there are only a handful of truly influential SEOs in the full sense of the word – however by the same token there are others who via self promotion or via peer review are influential in terms of thought leadership or knowledge sharing.

The list has been drawn together from some of my own thoughts, as well as suggestions from participants via previous Twitter polls.

Randy Brickhouse Sr. October 20, 2010 at 5:04 pm

Hey guys!

Why is that some of you guys are taking this so seriously? Have some fun with it, just vote for somebody and keep it moving.

God bless.

Manley October 21, 2010 at 11:08 am

My mother is the only person who calls me Richard ;)

artichoke garibaldi October 22, 2010 at 11:54 am

I think you’ll find that it’s spelt SOE.

Andy October 22, 2010 at 12:29 pm

Tell her about this poll and she can be the only person to vote for you as well ;)

Manley October 22, 2010 at 1:40 pm

Hah! I hadn’t noticed that.

Damn! I must be terrible!

Dan Horton SEO October 22, 2010 at 1:43 pm

Some of the best seo’s in the UK are missing from the list. But hey if it’s a light hearted approach to giving others visibilty then keep it moving LOL

Abraham October 25, 2010 at 12:17 pm

This is one of the most influential SEO information blogs I have been on.

Copywriter Jobs October 25, 2010 at 12:28 pm

How about David Eaves?

His outfit ‘The SEO Company’ have been consistently in the top 10 on Google for ‘SEO’ for as long as I can remember.

SmYsTeRy October 26, 2010 at 7:59 am

It would be fair to say that Shaun Anderson’s “please vote for me” begging tactics via his blog feed are actually working.

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