Vodafone expose the new age of brand relations

by Peter Young on February 5, 2010 · 2 comments

Today through up a great example of the new issues facing public relations organisations in the 21st century. A random tweet from the official Vodafone UK account through up this gem

Whilst many organisations are used to dealing with the dillemas of offline media but there are more and more examples of organisations having to make the transition to online media – and having to make that transition quickly

Its another case of what can happen when social media goes wrong and looking at my Twitter stream at the moment, it looks like it could be a long afternoon for Vodafone

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{ 2 comments… read them below or add one }

Simon Pearce February 5, 2010 at 5:20 pm

Congrats on spelling the company name wrong each time!

Peter Young February 5, 2010 at 5:24 pm

Thanks Simon – The drawbacks of reading a Twitter stream (full of mis-spells) and writing at the same time unfortunately – thanks for letting us know

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