Archive for January, 2009
Content Match in the UK shutdown by Yahoo
{lang: ‘en-GB’} According to a post on the ‘PPC Hero blog‘ it appears that Yahoo are planning to shut down their Content Match network ads in the UK. The Content Match network efffectively was a contextual ad network which displayed Yahoo’s ads based on the contextual relevancy of the page content to the keywords the [...]
Looking for a Online Marketing Job – Britneys on the lookout!!!
{lang: ‘en-GB’} Ever dreamed of superstardom? Money beyond your wildest dreams? Hobnobbing with the rich and famous? Well unfortunately those jobs are few and far between. In the meantime it appears that Britney Spears, is on the lookout for ’2.0 Media Manager’, in other words her online guru. With Britney now on a range of [...]
Link build your way to SEO success
{lang: ‘en-GB’} Link development remains one of the most important aspects of any search engine optimisation campaign. Whilst the mechanism of acquiring links may have changed over the last couple of years, the desire for good quality link certainly hasn’t. A few years ago, many search engine marketing experts could acquire links via various directories [...]
Ask.com expands semantic search technology
{lang: ‘en-GB’} With semantic search one of the key search battlegrounds over the next couple of years, Ask has followed on from its recent introduction of a couple of new semantic technologies namely DADS(SM) (Direct Answers from Databases), DAFS(SM) (Direct Answers from Search), and AnswerFarm(SM) aimed at breaking new ground in the areas of semantic, [...]
10 UK Search Marketing people you should be following on Twitter
{lang: ‘en-GB’} As the second part of the Twitter series here on Holistic, I thought I would suggest some of the people I am, and would recommend following on Twitter, and being a SEO in the UK, obviously all these are UK based. Dave Naylor (DaveN) Company: Bronco WHO?: One of the ‘big dogs’ of [...]
Is your digital marketing recession proof?
{lang: ‘en-GB’} Much like 2008, 2009 is forecast to be another difficult year for businesses. In the UK, we have seen the demise of many established bricks and mortar retailers, household names such as MFI and Woolworths. It is no surprise therefore that advertisers are demanding that their advertising and marketing activities are as effective [...]
Getting started on Twitter – Twitter Turnoffs
{lang: ‘en-GB’} Twitter has been one of the tools I have been most into during 2008, something which has given me the opportunity to interact with some people I have only had a fleeting chance to meet during speaking engagements, industry events or attendance of conferences. This has included the likes of Kevin Ryan, Dave [...]
Google Approved SEO – Are you looking for one?
{lang: ‘en-GB’} Just been reading Dave Naylor’s blog, and had to smile at his latest post regarding a potential SEO opportunity. In the post, Dave described how the potential client was suprised that they did not have to put a link back to their website (something on a personal level – I have always thought [...]
Loading ...
