Archive for October, 2008
Internet marketing during a recession
Whether indeed we are technically in a recession is a different question, however one thing is for sure. Times are tough, and marketing budgets are being squeezed for everything they can in order to maximise ROI. Every penny/cent has to be accountable. It will therefore come as no suprise to many that SEO came out [...]
5 Preparation tips for SEO Success
There have been a number of these top ten tips recently in various guises, so given the new blog I thought it time we started the Ten Tips section to the blog, where we will cover a range of topics from SEO, Tools, PPC and the like
First up however is Search Engine Optimisation ( SEO [...]
Google include forum information in mainstream SERPS
This isnt something I have seen as part of the SERPS for a while, however doing a search for ’searchlogic +seo’ (don’t ask – lets just say long story) this morning I noticed that Google has started including further information regarding the forum within the main results (as below)
To check whether this was just an [...]
Online continues to thrive according to IAB report
According to the latest IAB figures, spend in online continues to flourish, despite the doom and gloom in many of the financial markets and regular talk of recession. Figures for online showed
£1.682.5m was spent during H1 2008 – an increase over 348.2m year on year
Thats a 21% increase on H1 2007
Despite many markets shrinking (Direct [...]
People in glass houses shouldn’t throw stones
As a search professional I am all for the reporting of blatant disregard of search engine guidelines such as Danny Sullivan’s conversation with an idiot link broker, however there was something about the a post by Fresh Egg highlighted by Patrick Altoft at Blogstorm that did get me riled.
Legal issues aside – In the Fresh [...]
Google Blended search results more prominent?
Maybe its just me, however I have checked this on a nummber of machines and it does seem that Google are playing around with the Google Product Blended search results.
First they were sat between the paid and organic search results, then we saw a shift down the page round positions 3/4 of the organic results.
However, [...]
Live Search only displays one page of results
A recent search on Live for “Cheap holidays” found a very unexpected result. Live search only returned one page! Very strange for a search term such as this, especilly when the same search in Google returns over 1 million results, and it’s not only this search term thats effected, fans of Red Hot Chili Peppers [...]
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