Linkbuilding: The ultimate Link?

by Peter Young on October 17, 2008 · 1 comment

Looking around doing a technical audit for a client, I had to go into the Yahoo Directory to explain why they should consider using page specific robots management to alter what was displayed on organic Yahoo searches.

In doing so, I stumbled across front page of the Yahoo Directory, something I will be honest I havent been to directly for a good while. On the front page, was a blog article as follows (something I will be honest I hadn’t seen before):

Yahoo Directory Blogs - PR8

Yahoo Directory Blogs - PR8

Now I may have missed something here, but the Yahoo Directory front page is a PR 8 page (yes I know PR is by default a stale method of measurement but still). The links are not nofollowed, there is no page level robots management and the robots.txt file does not appear to be including any reference to the directory itself, thus I would suggest those links in question carry significant weighting.

It was also interesting to notice Yahoo’s apparent use of Google Webmaster Tools verification on the Yahoo Directory, certainly as neither uk.yahoo.com or us.yahoo.com portals seemed to use it

Yahoo source - notice the verify-v1 tagging

Yahoo source - notice the verify-v1 tagging

Maybe just me, but could this be further evidence of closer Google/Yahoo relationships…

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Michiel Van Kets January 20, 2009 at 5:40 am

well, let’s hope so … it would be nice if Yahoo grows up and get into the market, instead of trying to keep it outside … well, that just me :)

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